Gya Watson is a seasoned marketer and Group Director at KTC, bringing nearly two decades of experience delivering complex, high-impact programs in fast-paced, deadline-driven environments. She blends analytical rigor with creative vision to lead culturally informed, story-driven work that connects brands to communities in authentic ways.

Across categories and markets, Gya has led national activations and integrated initiatives, overseeing strategy, budgeting, production, and client partnerships from concept through execution. She is known for operational excellence, continuous improvement, and ensuring that every program is as strong behind the scenes as it is in the world.

At KTC, Gya builds and mentors high-performing teams grounded in trust and accountability, serving as a steady senior partner to both executives and clients. Her work has earned industry recognition for experiential excellence.